3 Personal Brand Lessons from John McEnroe

3 Personal Brand Lessons from John McEnroe

When John McEnroe commentates, I want to listen. That was true in September both for the US Open and my light-fare TV watching while riding my elliptical trainer, Mindy Kaling’s Netflix series Never Have I Ever. Why would Mindy Kaling cast John McEnroe to narrate a...
When Your Brand Outgrows Its Name

When Your Brand Outgrows Its Name

I named my brand in a hurry. That was not my plan. I started my company in November 1999, while two months pregnant with my daughter. My plan involved networking for the remaining seven months of pregnancy, taking a real maternity leave (not the corporate 10 weeks),...