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10 Brand Storytelling Lessons from Bruce Springsteen

10 Brand Storytelling Lessons from Bruce Springsteen

by Evelyn Starr | Feb 9, 2017 | Brand Storytelling, Marketing Tools & Tactics

When I read Bruce Springsteen’s autobiography Born to Run in January, I learned that he and I have a few things in common. Both of us like the smell of coffee but not the taste. Neither of us can read sheet music. Both of us grew up in New Jersey (okay I knew that),...

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