Subscribe to My Varsity Marketing Newsletter

Once a month I send out a thought-provoking story that helps you see your brand in a new light.

I’ll share insights and advice on marketing strategy, brand building, and brand storytelling as well as practical marketing tips. The newsletter arrives on the second Friday of the month.

It’s 100% free, 0% spam. Unsubscribe any time you want.

See what my readers have said about it below. Or read past issues here. Then give it a try!

(Don’t worry – I value your privacy.  I never sell, rent, lend, or share your information.)

Here’s what readers have said about my newsletter:

“LOVED It. So very insightful. I tell you Evelyn I am smarter every time I read your blogs.”

Carlos Oramas

CEO, The Gems Group

“Excellent issue as always…well written , creative and very engaging!!”
Kathy Cochran Grealish

Senior Advisor, The Boston Consulting Group

“Another great post. Usually your messages come when I am most harried, but I stop what I am doing because I know I will learn something or be encouraged to think differently about a relevant problem or challenge. Thank you for keeping my right brain in shape.”
Marianne Herlihy

Director of Business Development & Client Service, Hemenway & Barnes

“Just read your piece and I like it a lot. It held my interest, boiled the lessons down to a few manageable guidelines, and kept a warm light humor throughout. Nice job!!!”
Jill Ebstein

Founder and President, SizedRight Marketing

“I really enjoyed the story and appreciate all of the very valid observations you provide to marketers. I also enjoy your writing. Your style is very easy and your voice, natural and clear.”
Leigh Curtin-Wilding

Digital Content Strategist and Content Author, ICF Interactive

“I have no idea about the most watched interview, but I do know I liked your article a lot. Really well organized and told. Well done, and thank you!”
Jeremy Bromberg

Operational Strategist, Bromberg LLC

“Just wanted to let you know that I do enjoy your newsletter! You are such a good writer — believe me, if I had a marketing project, I would hire you.”
Kim Neger

Production Manager, WGBH

“What a great newsletter.”
Mary Redden

Partner, Redden, Foy & Associates

"Great article. Loved the advice that is applicable to everyone. Just passed on to one of my new clients."

Andrea Novakowski

Executive & Professional Coach, Coach Andrea

“I always enjoy your newsletters.  In fact, yours is the only newsletter I consistently read.  I liked this particular one so much I sent it to my family members.”

Anne Jalbert

Owner, Research Resource

“Another excellent post, Evelyn. Informative, concise, very clear. Well done!”
Dan Levine

President and Founder, Engaging Minds, Inc.

“Crisp, clear and entertaining.”
Julie M. Wood

Director, Three to Third, Harvard Graduate School of Education

“Thank you for forwarding these newsletters to me. Please keep them coming, I have enjoyed your writing.”
Paul Caminiti

Owner, Needham Driving School

“Awesome newsletter, Evelyn. Love the tone and the message! Your stories and analogies make what seems overwhelming and scary seem simple, fun and infinitely do-able.”
Cindy Loughran

Personal and Professional Development Specialist, Cindy Loughran Coaching

“This may have been your best article ever. And given the consistent high quality of your newsletter, I hope that that is saying something.”

David Ossam

Director, Labor Relations, Boston University

“Another great post. You have a gift for relevant storytelling…”
Bruce Evans

Former Project Manager, EMC

“Still love your newsletters, and share often with clients and prospective clients, as there’s always useful, interesting and insightful content.”

Andrew Sternburg

Fractional Chief Development Officer, Franchise Advisory Partners

“Just wanted you to know I love and find great value and motivation from your newsletter. Thanks for sending.”
Michelle Sheehan

Owner, Blush Day Spa

“Your newsletter is fabulous! I read it “cover to cover.” You’ve got ‘the shots’ – well done.”
Jenifer Hartt

Principal, Hartt and Mind Market Research

“I wanted to let you know that I think your newsletter is very well done – in style, content and presentation. That’s why I tweeted it!”

Steve Rooney

Account Director - Energy, Endeavor Business Media

“Another awesome newsletter! You continue to impress. Very solid advice on the marketing front – I love it. And from a person who does not read newsletters…”
Jean Thomas

Founder and Principal, We Need HR LLC

“Great letter! I always enjoy your content and storytelling.”
Sheira MacKenzie

Crystal Executive, Isagenix

“As always, another interesting well-written newsletter. I always enjoy getting them.”
Jackie Gelman

Creative Strategist, Vanguard Group

“I loved your newsletter! You have a great sense of humor and you not only made a point but make me smile about it. Please continue to email me!”
Karen Hungerford

Assistant VP, BNY Mellon Asset Management

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