by Evelyn Starr | Nov 9, 2018 | Marketing Strategy, Marketing Tools & Tactics
For professional development I read many marketing and writing blogs. On January 6, 2017 Callie Oettinger published a post on writer Steven Pressfield’s blog entitled “Common Sense”. In it she wrote: “If you operate every day in favor of Future You, you’ll eventually...
by Evelyn Starr | Jun 11, 2015 | Brand Strategy, Marketing Insights
I grew up in a family that bought large used cars. My dad was good at finding sturdy, reliable cars that owners no longer wanted once they had logged 40,000 miles. He bought the ones that a local mechanic blessed and could fix for a couple hundred...