
The E. Starr Associates logo you see is the product of my second go-round with a graphic designer. The first try was a disaster.
I was new to the process of creating a logo from scratch when I started my business. A friend who was the art director of a magazine referred me to her friend, a junior designer just starting out.
The lesser expense of a junior designer appealed to my new business frugality. Eager to start, the designer asked if she could play on the star in my name. I said yes.
That was the only question she asked me.









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